[SCOPUS]Exploring the Influences on Cognitive and Affective Trust in IT Service: Focusing on IT service quality
Roles of Technical and Functional Service Quality, and Cognitive and Affective Trust in IT Service Encounter Jun-Gi Park, Hyejung Lee, Junbeom Jang, Jungwoo Lee 1 Jun-Gi Park, 2 Hyejung Lee, 3 Junbeom Jang, 4 Jungwoo Lee 1, First Author IT Policy and Strategy Research Institute, Yonsei University, Yonsei-ro 50, Seodaemun-Gu, Seoul, Republic of Korea, 120-749, warren.pak@gmail.com 2 Yonsei Univer..
2013. 11. 5.